People & Partners
TPI operates as a strategy‑led advisory firm, working at enterprise, board, and multi‑stakeholder level on strategic transitions toward a future‑fit, clean economy.
Our core work is synthetic strategy — shaping direction, decision‑making, and systemic business design in contexts of complexity and change.
Where a client engagement requires capabilities outside our strategic mandate, we collaborate with carefully selected partners whose work complements and strengthens the overall outcome.
Sandja Brügmann
Managing Director - leadership development, sustainable and purpose business strategy
Sandja Brügmann
Sandja Brügmann is a synthetic strategist working at the intersection of leadership, systems thinking, and clean‑economy transition. She is the Founder & CEO of The Passion Institute, where she advises executive teams, boards, and multi‑stakeholder ecosystems on navigating complexity and designing strategic transitions that hold under real‑world conditions.
With over two decades of international experience, Sandja supports leaders in aligning strategy, governance, and culture to enable coherent decision‑making, accountable action, and sustained implementation across complex systems. Her work integrates systems science, behavioural and organisational psychology, sustainability, governance, and economics into a practical, systems‑based approach to strategic direction and execution.
Sandja has advised and worked with organisations including IKEA, Ørsted, Novo Nordisk, LEGO, Chr. Hansen, The Body Shop, ITO EN, Crocs, Sustainable Brands, and the University of Colorado Boulder. She is a co‑author of The Gurubook, a frequent speaker at international conferences, and an expert voice contributor to international business and leadership media.
She was named one of the “World’s Leadership Gurus” by Lederne and is often referred to by senior executives as “the Board Whisperer” for her ability to surface systemic blind spots and support decisive leadership under complexity. www.thepassioninstitute.com
Christina Terry
Senior Consultant - sustainable communication, corporate purpose
Christina Terry
Christina Terry Cand. Comm. Communication and English at RUC Christina is a seasoned Communication expert, experienced copywriter and Corporate brand builder with a strong record building long-term strategies – digital, print, newspaper, social media, broadcast and radio – focused on the Nordic and Scandinavian markets. Christina has extensive expertise as an editor, translator (English to Danish), and has ghostwritten books for Thorbjörg Hafsteinsdottir, one of Scandinavia’s leading international best selling health gurus and for the architect behind one of the world’s most innovative musical festivals Roskilde Festival. Client portfolio: Unilever, The Body Shop, Sustainable Brands, Spier, Chilean Association of Hass Avocado Farmers, Bornholm Foodies, Thorbjörg Hafsteinsdottir, Teknisk Landsforbund & Roskilde Festival.
Sustainable Communication – Nordic Region
Eva Campos
Sustainable Leadership Network Manager
Eva Campos
Sustainable Leadership Network Manager
Eva is a change maker engaged in youth action and leadership for sustainable growth, particularly sustainable city design. She is passionate about social sustainability and aims to positively impact the environment and our quality of life. Eva is getting her master’s degree in engineering in urban planing at DTU in Copenhagen, Denmark, with a specific focus on sustainable, innovative, and environmentally conscious ways to plan, design, build and manage cities. She grew up in Monterrey, Mexico and later moved to the Nordics, where she received her bachelor’s degree in city planning at University of Stavanger in Stavanger, Norway, and therefore fits perfectly with the international mindset and perspectives that The Passion Institute finds important in creating global systems change and one of the key values the organization brings to our clients and business leaders. She is a driven person, focused on producing successful means of collaboration with a holistic approach in diverse contexts and between stakeholders. At The Passion Institute Eva is the Network Manager for Sustainable Leadership Network.
Amilija Martienne Chizzick
Project Manager - network relations, SDG #17 partnerships
Amilija Martienne Chizzick
Project manager with strong relational and organizational skills
Amilija has an optimistic perspective on life, and how business and leadership can drive positive planetary and social change. She is specifically engaged with SDG #17 and passionate about how youth has become an acknowledged and important driver in collaborating with business leaders to co-create a more just, sustainable and flourishing future for all. She has a particular interest in how sustainable communication through design can help accelerate cohesive behavior change, lift awareness and drive business towards benefitting all stakeholders. Amilija grew up in Boulder, CO, USA and Copenhagen, Denmark with a Danish mother (CEO of The Passion Institute) and an American father. She has a strong international background, and diverse cultural experience and can navigate successfully in complex contexts, across international identities. At The Passion Institute she has a supportive hand in projects from network administration and relation management to event development and planning.
Alexander Laszlo Ph.D.
Professor of Systems Science & Curated Emergence, Learning & Change in Evolutionary Systems Design
Alexander Laszlo Ph.D.
Alexander Laszlo is President of the Board of Directors of the Bertalanffy Center for the Study of Systems Science (BCSSS), Director of Research at the Laszlo Institute of New Paradigm Research (LINPR), and Doctoral Faculty in Sustainability Leadership at Fielding Graduate University. He served as the 57th President and Chair of the Board of Trustees of the International Society for the Systems Sciences (ISSS), and was Director of the Doctoral Program in Management at the Graduate School of Business Administration & Leadership (EGADE-ITESM), Mexico, and Founding Director of the Doctoral Program in Leadership and Systemic Innovation at ITBA, Argentina. As Professor of Systems Science & Curated Emergence, he teaches internationally on evolutionary leadership, collaboration, and systems thinking, and serves as President of the Honorary Board of Advisors of the World Complexity Science Academy (WCSA). He has worked for UNESCO, the Italian Electric Power Agency, and the U.S. Department of Education, has held visiting appointments with the London School of Economics and the European University Institute, and has been named a Level I Member of the National Research Academy of Mexico (SNI). He is on the Editorial Boards of seven internationally arbitered research journals, recipient of the Gertrude Albert Heller Award, the Sir Geoffrey Vickers Memorial Award, and the Lifetime Achievement Award for Visionary Leadership, author of over one hundred journal, book, and encyclopedia publications, and a 6th Degree Black Belt in traditional Taekwon-do.
Residing in Buenos Aires, Argentina, he is holder of an interdisciplinary PhD in Science and Technology Policy from the University of Pennsylvania from where he also received his MA in History and Sociology of Science. His BA is from Haverford College in Political Science. Current research interests include the embodied aspects of science and spirituality as a living field of consciousness; empathy-based education; the relationship between sustainability and thrivability; systemic innovation for planetary flourishing; and syntony as an organizing force in societal evolution.
Advisor
Steve Demos
Co-founder/CEO White Wave 1977 – 2004
Steve Demos
Steve Demos Co-founder/CEO White Wave 1977 – 2004. White Wave was purchased by Danone in 2016 and renamed DanoneWave. Co-founder and Chairman Goodbelly. Founder Mama Toucan’s Natural Market. Watch PASSIONTALK TV with Sandja featuring Steve Demos.
