Big Blab Event Global Entrepreneurship Week

  I am excited to be an official host at Big Blab Event during Global Entrepreneurship Week Nov 16-22. 7 days, 168 hours, Non-Stop entrepreneurial content on everything you need to know to start-up, run and build your business. Join me in this outstanding and first of it’s kind global entrepreneurship summit run entirely online through the new social media tool Blab.im (think Periscope, just better). I will be hosting a series of events on conscious leadership, personal branding, fundraising, a female entrepreneur panel, social-entrepreneurship, design thinking & bringing key global entrepreneurial leaders from US and Europe to share their successes, failures and knowledge to help you build your purpose and passion-fueled business life.   Nov 16 10.30-11.30 EST (New York time zone) Global Trend:… Read more »

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10 ways to optimize your media exposure & PR ROI

Successfully doing business from passion & purpose (aka. Inner Skills) require real, actionable business skills – at The Passion Institute, we call this Outer Skills such as business strategy, communication, PR, social media, marketing, budget planning, strategic partnerships, content creation, target audience analysis, market knowledge, product R&D and so forth.   Article written by Sandja Brügmann, and published on NewHope360 IdeasXchange August 27, 2015. In the world of business, having the know-how to creatively optimize and take full advantage of resources can be the dividing factor between a company that is extremely successful and one that’s struggling to make it–or as Tony Robbins eloquently says, “It’s not the lack of resources, it’s your lack of resourcefulness that stops you.” Integrating… Read more »

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5 steps to increase your natural brand's standing as an...

Trust in your brand is built over time and based on consistent trustworthy behavior through all of your touch points with potential customers, including your website, social media profiles, marketing, packaging and the behavior of everyone on your team.  By Sandja Brügmann; first published on NewHope360 IdeasXchange.   Social influencing is the ability to influence behavior through your social and digital networks. A strong ability to influence your social network equals high social currency net worth, which doesn’t just translate into a high number of followers and engagements–rather it is a direct financial impact of your company’s bottom line and potential for long term success. Purchasing power is in the hands of people, and business is no longer B2B or… Read more »

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Jyskebank TV: How to create brands worth following (In ...

Hvordan udvikler man brands, der er værd at følge? Ifølge Thomas Kolster, der er marketing ekspert og foredragsholder og Sandja Brügmann, der arbejder med kommunikation og autentisk ledelse, så er der to taktikker, man skal arbejde ud fra, når man vil have folk til at elske sit brand.

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